SUSTAINABILITY

We are aware of the inherent contradiction between the current fashion industry and the concept of sustainability. Therefore, we are fully committed to minimising our environmental impact and see it as our moral duty to keep improving ourselves on this respect.

MATERIALS

We only use the world’s finest denim fabrics of Candiani, a family-run company which is a unique example of ‘Made in Italy’ excellence. In 75 years, the company has become the world’s finest mill in the denim world. Producing for the most prestigious brands, Candiani challenges the industry every season by taking denim to the next level. Perceiving sustainability as a moral responsibility has led Candiani to become the greenest textile company in the blue world. All of the denim fabrics that we use for the production of our jeans are ICEA- and GOTS-certified.

PRODUCTION

We are extremely proud of the partnership that we have with our manufacturer, located in the south of Turkey. This family-run company has been a sustainable denim manufacturer for over 30 years now and is strongly committed to making sustainability more than just a trend.

Our manufacturer applies the latest innovations and most advanced techniques in its production processes to minimise the environmental impact of its operations. We highly admire the innovativeness and all the sustainability efforts of our manufacturer, and are convinced that we are able to build a long-term relationship based on these shared values. Our manufacturer is GOTS-certified and has been audited by the Fair Wear Foundation.

TECHNOLOGY

Thanks to YourFit, our innovative and state-of the-art body scanning technology, we are able to reduce unnecessary size-related returns by recommending the correct sizes to our customers. We are extremely proud that, by using this technological solution, we can provide a personalized shopping experience and minimise our carbon footprint simultaneously.